Ashley Singh is to deliver his biggest track ‘to date on the 1st of July. I was one of the very lucky few to have managed to catch a glimpse of ’17’ before its release, and it is fair to say that we are all in for a treat.
’17’ is a heartfelt track which grips and does not let go. It reminds me of James Bay at times, and although there are plenty of distinct elements here, there is also plenty of influence poking out of it. Vocally Ashley Singh sings in his own space. He has an individual quality about him which makes him stand out distinctly, which is essential especially for an artist competing in such a popular genre. But, what he does, he does well. I once heard a wise man say that if you are going to do something, be the best at it and Ashely Singh appears to have taken that mantra to the final whistle.
Musically ’17’ comes with plenty of heavenly hooks. It is angelic with its guitar and rhythm inclusion, and it gets bold when it needs to. It starts relatively chill, but that adds to the sentiment of the track. Also, the choruses bring a full sound which makes it a contender for anthemic release of the year. But, it is not exactly a prototype of the genre, but more of an adaptation to an already exceptional sound. Nevertheless, though, the singer makes himself stand out with his infectious vocal quality, and that is not one to be missed.
Overall, a compelling release from the London based singer. Also, it is sure to send a shockwave across the music industry come July.
About the Author
Jack Kirby is a music journalist with plenty of years of experience in music press under his sleeve.